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Retailers’ Gun Control Measures Are PR Gestures ‘Signifying Nothing’

FORBES.COM March 2, 2018 -Yes, these retailers have taken a stand, but what have they really done? Compare these gun control efforts with CVS Health’s change in policy regarding sales of tobacco products back in 2014. In one fell swoop, it erased some $2b of revenue, when it pivoted toward health as central to its corporate identity. If these retailers really wanted to embrace social activism, they should put their money where their mouths are and, like CVS, stop selling guns altogether.  [full article]

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